Gumlet is a cloud-based image (and media) optimization and delivery platform. It is designed for websites and mobile apps that need to serve images efficiently, reducing load times and bandwidth usage. Instead of manually resizing, compressing, or converting images, Gumlet automates the entire pipeline: it fetches original images, optimizes them in real-time, caches them, and delivers them via a global CDN. The system supports modern image formats like WebP and AVIF to reduce file sizes while maintaining visual quality. Gumlet provides a JavaScript library (Gumlet.js) that detects a user’s device characteristics, requesting the right image version for that device. It also has easy integration with popular platforms — for example, a WordPress plugin that handles responsive resizing, lazy-loading, compression, and CDN delivery. The service is built for developers, website owners, and content-heavy platforms that want to improve performance, SEO, and user experience without a heavy engineering burden.
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