Marg Factors.AI

Factors.AI is a marketing analytics platform that provides insights into differential marketing activities used by individual brands. This helps businesses understand consumer behaviours and generate more sales. The software’s AI functionalities are capable of analysing and diagnosing key metrics, highlighting insights and offering useful recommendations. Factors.AI comes with a library of pre-built templates that helps users create segment-specific dashboards with ease. Users can also automate their repetitive tasks to focus more on generating insights and making better strategic decisions. In addition, real-time integration with Google Ads, Salesforce, Hubspot and Facebook, without any coding, assures access to trusted data. With Factors.AI, brands can analyse customers’ behaviour and journey across their website to get necessary insights on content and performance. They can even monitor the actual time spent on every page by individual visitors to identify the impact of page content.